What is Social Media Management & What Do We Do

Pigeon Post was created to help small businesses, companies, events & other organizations manage their social media accounts & digital marketing efforts. But what does that mean & what is it that we actually do?

What is ‘Social Media Management’ ?

Social media management is a pretty broad term, but when we talk about it, we generally mean managing or taking care of social media profiles such asFacebook, twitter, LinkedIn, Google+, Instagram or any one other of the many social media applications that exist.

Managing these profiles means creating an account that is relevant & reflective of your company or organization & speaks to your customers, with the end goal to increase business, promote your brand & encourage customers to purchase your goods or services.

So how do we do this?

We work with you to establish your social media account. Once we have done so, we keep them up-to-date & engaging for your customers; posting, tweeting, sharing frequently & monitoring your account to quickly respond to customer inquiries. We also make sure that the social audience your company will begin to grow is reflective of your customer base, after all what good is a huge social media following if they are not interested in what you are promoting?

And in a nutshell, that is it! Social media is a powerful marketing tool that can help you to grow & expand your business, however it is also something that takes a lot of time & effort to do – time that many small business owners do not often have. That is where we come in.

If you already have your social media accounts set-up or if you’re not sure where to start, we can help no matter where you are with social media marketing. Give us a call or email us with any questions or to get started – we look forward to meeting you!